Apple, Netflix, and the Race for F1's US Broadcast Rights
As competition heats up in the media landscape, Apple is reportedly in discussions to secure U.S. broadcast rights for Formula 1 beginning next year. With the success of “F1: The Movie,” interest from major players like Netflix is also surging, challenging the current holder ESPN.
Our Take:
The potential shift of F1's U.S. broadcasting rights to Apple or Netflix could revolutionize how fans engage with the sport. These platforms bring not only the financial clout but also innovative content strategies that could attract a younger audience, pivotal for F1's growth in America.
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Curated by F1Briefing.com
Source: Reuters